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Rudi Schubert
Director - New Initiatives
IEEE Standards Association
Bio
Rudi Schubert is the Director, New Initiatives for the IEEE Standards Association, with leadership responsibilities for the IEEE Industry Connections program, the IEEE Conformity Assessment Program and a number of emerging technology standards initiatives, including Augmented Reality initiatives. Rudi has a 20+ year record of leading, developing and implementing industry standards and testing programs associated with the communications and energy industries, assuring expectations for functional performance, compatibility, product robustness and safety are achieved. He is recognized as a technical expert and industry thought leader on conformance and interoperability programs. 
Sessions
  • Smart Glasses – Opportunities, Challenges and Barriers to Widespread Adoption
    03:00 PM - 03:45 PM Jun 2
    This panel-style discussion explores market challenges in accelerating the adoption of smart glasses across a range of markets and applications. Four markets are explored: Consumer, Industrial, Military/First Responder, and Professional Services – viewpoints and priorities on user expectations can vary significantly from one market to the next; segment specific barriers ranging from cultural to practical also carry variations as well as commonalities. This session will help buyers understand priorities and trade-offs, as well as helping device manufacturers learn the quirks and challenges to overcome in winning over specific market segments.
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